An Honest Google Adsense Review For 2018:
Google AdSense is one of the most well known ways of generating traffic online. Anyone who uses Google, sees the paid ads that show up at the top of the search results on websites. They can be easily identified with the word ‘ad’ next to it. These ads are paid for by either a business owner or by a marketing agency, that is working with the company. Understanding more about Google Adsense and learning whether or not it is the right fit for you, can help you use this potentially profitable advertising methodology.
What exactly is Google Adsense?
Google Adsense is essentially an advertising network that features sponsored ads by people that pay for them. This advertising network is offered by Google, and makes it easy for anyone to advertise on their website, or mobile device. These ads are called Google display ads, and show up on websites after an advertiser pays for them. Once the ad has been paid for, it becomes a ‘live’ ad, and anyone who enables Google Adsense on their website, will have these ads show up on their site.
How does Google Adsense work?
When a visitor to the website clicks on a Google Adsense ad, they are able to earn a specific amount of money. The more people who click on the ad, the more money the publisher, also known as the website owner, will make. To make money from this advertising network, you will first need to set up an account. It is also necessary to have a website that the ads will be displayed on. After setting up your account, you will receive HTML coding that can be placed on your website, in the area where you would like the ads to be displayed.
How do the ads get shown?
Google Ads get displayed when the keywords on your website match the keywords of the specific Google ad. They can also show up, based on whether or not the customer is on a re-targeting list, which runs using re-targeting pixels.
The downsides of Google AdSense:
There are a few downsides to using Google Adsense and one of them includes the length of time it takes to make any money on this platform. Oftentimes people starting out think that this will be a major passive income stream for them. However, on the contrary, they end up only making just a few cents. In order to be successful using Google Adsense, it helps to understand the various factors that need to be considered.
The factors affecting your Google Adsense success include:
How much traffic? – Whether your website receives a lot, or a little bit of traffic, affects how many people see the ad in the first place. This is called the ad impressions. If the ad on your website gets lots of impressions, then the higher the earnings you can receive.
Website traffic type – Another key factor affecting your Google Adsense success is the type of traffic visiting your site. if it is referral traffic, the traffic isn’t usually as high as if it were organic.
Where the ads are placed – It best to consider where the ads are placed when it comes to doing Google Adsense. This can vary based on the layout of the website. However, the most common places that ads are usually positioned on the website include the header, below the post on the page, in the middle of the post, or on the side. Testing is key here as different placements have different conversion rates.
Area of focus – The area of focus, also called the topic or niche of your website will play a major role in whether or not you will get a high volume of clicks.
How to make good money on Adsense?
When it comes to making really good money on Google Adsense, the main thing to remember is that you need to have great content. Great, informational, long form content on your website is the single deciding factor in driving high rankings and traffic.
The next best way to make sure that your Adsense efforts pay off, is by sending large volumes of traffic to your website. Make sure to get active on social media, including sites like Facebook, Twitter, Pinterest, and the other social media sites. With larger volumes of traffic, you will get your ads seen more, and this equates to more money.
Adsense is not a scam, and it is completely, 100% free of charge to join. Anyone can get started with using this advertising network to make some money online. However, if you’re hoping to get rich quick, this is definitely not the way to do it. The key to using this platform to your benefit is to keep sending traffic, so that your website becomes an authority site. Ultimately with many sites making money through Adsense simultaneously, you will have a much better chance of success.
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Share Your Thoughts:
Do you have something to say about Google Adsense? Maybe Something to add about your success or failures, trying to make use of Google Adsense? If so, please take the time and leave your comment at the bottom. I would love to hear it! Thanks for reading my post, and good luck with all your success!
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